Sally Hansen

After graduating from Parsons I found myself at the Publicis agency Big Fuel as a Junior Designer. At first my duties were merely providing assistance to our ACD (purchasing props, setting up lights, holding light reflectors) to create content for Sally Hansen’s social channels, but under his guidance I eventually assumed all of his duties and oversaw the start to finish creation of the social posts: concepting, art directing, propping, lighting, photographing, and editing and retouching.